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How to Create a Brand for your Online Course or Membership Site

boutique member's club Aug 18, 2018

This replay is archived in the Boutique Member's Club.
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You know what they say about first impressions, right?
Well, first impressions apply to your online courses and membership sites.

In order to attract your target market and increase conversions when you launch your digital products, you will want to make sure that your digital product's brand exhibits trust and authority. The first time people see the offering for your digital product you want them to trust you and have confidence that you will deliver what you are promising.

This is not easy to do when we are so busy working on our lessons, recording our training videos, etc.

In this Mastery Workshop, we will break down all the elements that you will need to decide on and create as your brand your digital product. You will learn best practices as well as digital tools that you can use as you create your...

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How to Create a Brand for your Online Course or Membership Site

boutique member's club Jun 22, 2018

This replay is archived in the Boutique Member's Club.
>>> Members: Log in here to access this training
>>> Not a Member? Click here to learn more


You know what they say about first impressions, right?

Well, first impressions apply to your online courses and membership sites.

In order to attract your target market and increase conversions when you launch your digital products, you will want to make sure that your digital product's brand exhibits trust and authority. The first time people see the offering for your digital product you want them to trust you and have confidence that you will deliver what you are promising. 

This is not easy to do when we are so busy working on our lessons, recording our training videos, etc. 

In this Mastery Workshop, we will break down all the elements that you will need to decide on and create as you brand your digital product. You will learn best practices as well as digital tools that you can...

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How to Create the Framework for your Online Course

boutique member's club Jun 07, 2018

This replay is archived in the Boutique Member's Club.
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Before you can create your online course, you have to get it out of your head! That is not easy to do! Not only do you have to get it out of your head, you have to organize everything you need to teach in a way that your students can complete the course and get the results that you have promised them.

This is where the framework of your online course comes in. Your framework includes every single step that you need to teach your students, and it is organized according to how you want to present your course. Your course framework includes the modules and lessons that you will be creating.

At the end of this Mastery Workshop, you will be ready to get your course out of your head and create the framework you need to create your course, and most importantly ensure your students get results. 


Presented...

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Discover the Difference between Online Courses & Membership Sites

boutique member's club May 26, 2018

This replay is archived in the Boutique Member's Club.
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Online Courses and Membership Sites are two of the most popular digital products you can create. While some online entrepreneurs create one or the other, some create both as part of their digital product portfolio. 

If you are like most people that are just getting started creating digital products, you might be confused with the differences between the two. 

In this Mastery Workshop, we will walk through the features and benefits of both. The differences are substantial, and depend on your subject matter, your ideal customer and the type of content you like to create.

Once you understand the differences, then we will walk through examples by studying a sampling of online courses and membership sites.

At the end of this Mastery Workshop, you will know the differences between the two and can...

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Facebook Ad 101 Training with Laura Ball

boutique member's club May 11, 2018

This replay is archived in the Boutique Member's Club.
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In order to sell your digital products, you need to build an audience and drive traffic to your offers.

In this training, you will be able to watch Laura build a Facebook ad from start to finish. We’ll dive into each level of the campaign for an ‘over-the-shoulder' training so you will know exactly what you’ll see and what you’ll need to do inside of Ads Manager so that your ads are set up properly!


 About our Presenter

Laura Ball works with entrepreneurs who sell digital products and services to manage their Facebook ads and launch their online courses or virtual summits using Facebook ads. In addition, through her course, The Facebook Ads Classroom, and free resources, Laura teaches online business owners how to successfully run Facebook ads without wasting time or money!

...
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Protect your Online Business Legally as you Create & Sell Digital Products

boutique member's club May 03, 2018

This replay is archived in the Boutique Member's Club.
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Have you been following the Facebook data breach fiasco, and Mark Zuckerberg's appearances before Congress to explain the situation? Believe it or not, your online business is subject to the same laws, on a smaller scale. 

If you are building an email list or selling digital products such as online courses and membership sites you have to comply with the same data privacy and protection laws.

There are important pages you must have on your websites like your Privacy Page, and your Terms and Conditions. There are also things you need to do to protect yourself from chargebacks when people buy your digital products. 

Join Christy Westerfeld, Esq., and Catherine Dove with the Digital Business Boutique, as we discuss how to legally run an online business. We'll cover everything from data privacy and how to...

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How to Create your Thinkific Course in Less than an Hour

boutique member's club Apr 28, 2018

This replay is archived in the Boutique Member's Club.
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Join Thinkific Expert and Ambassador, Kim Garnett as she shows us how to set up a course on the Thinkific platform in real time - in under an hour!

By the end of the hour, we'll be hitting the Publish button and be ready to start enrolling students.

Kim also shared exciting new updates to the Thinkific platform that were released in April. This update will help you sell more courses and enroll more students.

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How to Validate your Online Course Idea

blog posts Apr 15, 2018

Are you considering creating an online course in 2018? 

If so, then you are in the right place as this blog post is ALL about validating your online course idea.  

I’ve worked with so many online course creators that spend a lot of time and money creating an online course only to find out afterward that no one wants to buy it! I don’t want that to happen to you. Instead, I want you to be certain, without a shadow of a doubt, that you are creating a course that people will buy.

It is not a good idea to create your course in a vacuum, all by yourself. Having created online courses for years, I have learned this the hard way. Once I figured out that I needed to do a lot of research, and actually talk to my ideal students, the income I generated from my online courses increased exponentially.

Let's get this course party started, so I can help you validate your online course idea BEFORE you create it, okay?  I've got eight great suggestions for you!

1)...

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Unleash the Power of Your Personal Brand To Attract your Ideal Clients and Build a Business you Love!

boutique member's club Mar 31, 2018

This replay is archived in the Boutique Member's Club.
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 Jeff Bezos, Founder of Amazon famously said: “Your brand is what others say about you when you’re not in the room.”

  • Do you know what your audience says about you when you’re not in the room?
  • When you meet prospective clients, do you know how they perceive you?
  • Does the way they perceive you support your business goals?

If you’re now wondering about these things, you won't want to miss this live training!

In this training you will: 
1. Discover how your personal brand is connected to building your
    business 
2. Explore the three Cs of personal branding that attract your ideal
    client 
3. See the three Cs in action with examples of real business owners
    who’ve applied them in the online world 
4. Learn...

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Learn how to use Events in Kajabi

boutique member's club Mar 19, 2018

This replay is archived in the Boutique Member's Club.
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In the replay of this live training, Catherine Dove and Cori Zeuli with NewKajabiVATeam will walk you through how to set up Events inside of Kajabi.

Kajabi rolled out a new feature in October 2017 to all users called Events. This is a building block that allows you to build, market, and sell any type of event through Kajabi.

So, what is an Event in Kajabi?

An Event is anything that you schedule that has a date and time.

~Live webinar
~Pre-recorded webinar. (You can do recurring evergreen
  webinars.)
~Live Training
~Virtual Summits
~Multi-day virtual conference
~In person training

You can schedule emails that automatically go out at a specific time before the event.

~Send out an email one day before the event begins to remind your audience.
~Have Another email could go out 10 minutes before the event starts....

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